Longtime Xanté Customer Reacts Creatively to Crisis
Even in these days of sheltering-in-place, print communication remains a viable and vital medium. From workbooks distributed to recently home-bound students to the printed guidelines displayed at each daily briefing from the White House, print is employed more and more thanks to its universality. While most people do not realize Xante’s global reach, one longtime customer, Coquette Printing of Algiers, Algeria, recently found a way to send a message of responsibility and safety through print as they also deal with the global pandemic. Using his tried-and-true Xante’ Ilumina digital press, he printed a sign reminding everyone of the importance of staying isolated when not feeling healthy. View the short video of the printing process at https://www.facebook.com/xantecorp/videos/2578991432230202.